Each month I plan to write a kernel or "Nut" about observations I make while running Black Squirrel Outfitters and connecting with my customers. To crack open the “Nut” series, I focus on my love of belts. Belts for men and boys are like necklaces for women; they can make or break an outfit. Think of a man wearing jeans and an un-tucked T-shirt. If he tucks in his shirt and adds a good looking belt, he will suddenly look pulled together. Line up five men in khakis and polos and their belt will set them apart. A good belt can differentiate you from your colleagues and even hint at your personality.
This month I am "nuts" about Argentinian belts that just arrived in our store. We’re selling them in a range of sizes suitable for small boys to big men. Among other things, Argentina is known for tango, polo and the Patagonia Mountains. Add these colorful geometric belts to the list.
How Black Squirrel Got Looped In:
- A good friend of mine was shopping in Argentina and thinking about Black Squirrel when he spotted these belts. He felt they would be a good addition to the mix and he cinched it. They are fun and work well with jeans and khakis. And best of all, when we’re all tightening our own proverbial belts, the price is right: $60/men and $20/boys.
A quick tip for young boys; if you would rather wear a T-shirt, as long as you have on a belt you will still look neat and may be able to get past the front door without someone telling you to go back in and put on a collared shirt.
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